How to Create a PR Box for Your Shopify Store With the 3 P’s

PR boxes are a popular way for Shopify stores to gain “free” exposure to social media influencers. A PR box is a package of your items you send to a list of chosen influencers in the hopes that they will share the products with their audiences. These boxes are most commonly used in the beauty community, but many other industries can make use of them.

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5 Expert Tips to Improve Your Shopify Store’s Order Fulfillment Process

For the average online retailer, the cost to fulfill an order is 70% of their average order value. Customers expect their items shipped with increasing speeds. As COVID-19 changes the world, it seems more and more like most purchases going forward will require some level of fulfillment – whether from an in-store or warehouse team. The margins for error when it comes to fulfillment are razor-thin these days.

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8 Examples of Effective Product Bundling for Shopify Stores

Product bundling is a key strategy for Shopify merchants to increase their average order value. Bundles are individual products or services that can be sold together as one unique offer. This practice will help you bring more value to your customers by allowing you to showcase products that might typically be overlooked or to upsell customers as they complete their purchase.

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