It’s February, and I’m excited! Every passing day means we’re closer to enjoying the things that last year stole. It’s easy to get caught up prioritizing vacation destinations, but being a new year also means it’s the best time to look inward to ensure your business operates efficiently for the months ahead.
Continue readingShipocalpse, Shippageddon, or Shipgate — whatever you called it, shipping during the holidays was reported to be something of nightmares. Even before BFCM, merchants were warned that shipping carriers weren’t prepared to handle the package volume.
Continue readingCongratulations on surviving the biggest rush of the 2020 holiday shopping season!
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When trying to make the decision between Shopify and Magento, you’ll often hear that Shopify is a hosted solution, whereas Magento is open-source software. This is often cited as the key difference between Shopify and Magento. The hosted solution relieves you of having to install and host your online store, but the open-source software allows you a greater degree of customizability.
We live in a world dominated by constant consumption and it’s no surprise that our mobile devices are partially responsible for this. It is estimated that in this year, the amount of mobile internet users will be more than the amount of desktop internet users.
Imagine you are walking along a street and pass a row of boutique stores. Each has an elegant sign and a nice display in their window. These boutiques have obscure, hipster-sounding names and it is difficult to tell what they offer just by looking at the lettering on the door. So what is it that makes you walk in and see what they have?
Understand the medium
In the print world, paper choice is critical to understanding what kinds of design can be supported. For example, try putting an embossed foil stamp on vellum. On desktops, designers know they have a pristine canvas (the monitor) to work on. Such a canvas is also guaranteed to be used in well-lit conditions. But monitors support colors differently, which means subtle details can become lost. Tablets bring their own hurdles. Continue reading
So you’ve just finished carving your Jack O’ Lantern, but major retail stores are already piping holiday tunes into their PA systems. Why?
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Best Buy’s acting CEO Mike Mikan made waves in the retail community when he announced bold plans to eliminate “showrooming” in his stores. Showrooming may keep big box retailers awake at night, but it doesn’t have to ruin your sleep. In fact, some inexpensive technology and a change in your customer service approach could help you ride the trend to bigger sales and enhanced customer loyalty.
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Since we first launched our blog, we have talked about the what, who, where & when, but we haven’t yet discussed what might very well be the most important: the “why”.
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