The Ultimate Guide to Add Gift Wrapping on Your Shopify Store

202 BFCM Gift Wrapping

Over the next few weeks, many retailers will begin offering to gift-wrap their shopper’s purchases. Customers have long found this service saves them time and perhaps delivers a better wrapping job than they would have done. It’s such a well-liked service that malls have historically offered free gift-wrapping as a way to drive foot traffic. And like their brick & mortar counterparts, online stores will also start to offer their own gift-wrapping services, since it provides undeniable financial benefits and can offer a distinct competitive advantage.

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How to Create a PR Box for Your Shopify Store With the 3 P’s

PR boxes are a popular way for Shopify stores to gain “free” exposure to social media influencers. A PR box is a package of your items you send to a list of chosen influencers in the hopes that they will share the products with their audiences. These boxes are most commonly used in the beauty community, but many other industries can make use of them.

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5 Expert Tips to Improve Your Shopify Store’s Order Fulfillment Process

For the average online retailer, the cost to fulfill an order is 70% of their average order value. Customers expect their items shipped with increasing speeds. As COVID-19 changes the world, it seems more and more like most purchases going forward will require some level of fulfillment – whether from an in-store or warehouse team. The margins for error when it comes to fulfillment are razor-thin these days.

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